Burberry recently revealed its latest campaign called the “Year of the Rabbit 2023”. With this campaign, Burberry celebrated its adventurous nature and the step into the unknown. The campaign features actors Qi Xi, Shi Pengyuan and sportswoman Zhao Lina. Video director Zika Liu and photographer Sky captured the “Year of the Rabbit 2023” video.
The collection, which has been inspired by the Year of the Rabbit, includes the Thomas Burberry Monogram with rabbit ears. This motif appears on womenswear, menswear, childrenswear, Lola bag, accessories and scarves.